Q&A with Hazel Evans
Creative Director @ Mad About Copenhagen
What are your plans for the future?
So many! Our list of future projects is endless. Whenever we're underway with one, we start looking towards the next. 2018 should hopefully see us publishing our first book and opening our own HQ/shop/pop-up space that takes what we do digitally more into the physical realm.
Why did you become an entrepreneur?
I was born one baby 🤘
Aside from achieving commercial success, what do you see as your startup’s mission?
What it's really all about is bringing people together, and making them fall in love with each other. Real human-to-human connection is what we crave more and more in our digital lives and that's something we're in a position to fix, or at least influence. Food is the medium, Copenhagen the playground.
Describe your perfect day at work.
I love a morning workshop where we get together and let our imaginations run wild - brainstorming for a new project. Then I go off on my own to synthesise all the ideas and figure out how to turn them into reality. Throw in some good food and wine to finish.