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Marketing Manager

Full-time, Copenhagen
Monthly salary:

Competitive

Equity:

To be negotiated

You will be in charge of driving new users and customers to Peergrade and Eduflow through content marketing, social media, community engagement, customer success, and other growth strategies. We expect you to take a lot of responsibility, step up to the challenge and juggle many tasks at the same time.

View more about Peergrade

Keywords

marketinggrowthcontent

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We build engaging and loved tools to facilitate deeper learning. Peergrade (www.peergrade.io) lets students learn from giving and receiving feedback from their peers. With Eduflow (www.eduflow.com) instructors can build incredible learning opportunities for their students by combining a range of engaging and social activities.

Our products are used by hundreds of thousands of people around the world, all the way from middle school history class to sales training at large corporates. We have raised money from investors such as Learn Capital (invested in Coursera) and Y Combinator (invested in Airbnb and Dropbox). Most importantly, our users love our products and love telling people about it 😍: https://www.notion.so/peergrade/Make-something-people-want-188e0b7d969c4c389893abdf0b87f2d8

You will be in charge of driving new users and customers to Peergrade and Eduflow through content marketing, social media, community engagement, customer success, and other growth strategies. We expect you to take a lot of responsibility, step up to the challenge and juggle many tasks at the same time.

 

What will you do? 

- Optimize the mix of our content marketing, community marketing, and performance marketing activities. 

- Track and analyze users, customers, and engagement through tools such as Google Analytics, Intercom, Metabase, Hotjar, etc. 

- Manage our social media profiles on Twitter, Facebook, LinkedIn, and Instagram. Help curate and schedule content. 

- Write and source short- and longer-form stories for our blog and other editorial outlets. Perform keyword research and optimize SEO. Maintain an editorial/content calendar and publishing schedule spanning all feature content. 

- Talk to journalists and plan out campaigns. 

- Provide insights to the wider team based on experiments with messaging and targeting 

- Determine the tools that you and other teams need, and determine how the company should implement and maintain them

 

What we are looking for: 

- 2+ years of relevant experience 

- Knowledge of common terms such as CAC, CPA, LTV, etc. 

- Demonstrated success in an innovative, high-growth environment 

- Experience targeting multiple audiences with different use-cases through various paid channels 

- Excellent analytical skills to study campaign performance 

- Exceptional written and verbal communication skills; must possess strong copywriting and/or copyediting skills. 

- Creativity, positive energy, can-do attitude, and love for startups is a must. 

- Teaching experience is a plus 👩‍🏫

 

You can read a bit more about us at https://www.keyvalues.com/peergrade and on our website(s).

Perks & Benefits

Free lunch: Enjoy a free catered lunch with your colleagues, every day
Flexible work hours and vacation: Morning person or night owl, this job is for you
Free coffee / tea: Get your caffeine fix for free
Located near public transit: Easy access and treehugger friendly workplace
Social gatherings and games: Hangout with your colleagues
Equity package offer: Want to be a partner? Look no further
Free beer on Fridays: Friday is something special, let's enjoy a beer together
Skill development program: We want to take you from good to great
Maternity / paternity leave: Kids are the future, go spend time with them
Break a leg! Seriously, we got you covered in our company healthcare plan

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