GENIEBELT - “Awesome Project Management for Construction” If you are looking for a challenge, with an international and fast growing startup, on its way to change the way thousands of people in the construction industry use technology.... If you are an energetic, analytical, quirky team player, with a good sense of humor… And if you have an interest in Marketing

Visual Content Producer - STUDENT INTERNS ONLY

Looking for entrepreneurial students that need internships for course credit to step in and get involved in our media and content production team.

GENERAL SUMMARY:

The Visual Content Producer is responsible for planning, creating, testing and managing the publishing of effective, and consumer relevant, brand visual content (photography, images, video) across key Digital and Social platforms. The Visual Content Producer will serve as a collaborative partner working with the Crayola Social and Digital Marketing, New Product Development teams, Digital account teams, Sales Teams, E-Commerce team as well as with external agencies and partners (Freelance Crafters/Makers, Photographers & Creative Influencers). Visual assets developed by, and with direction from, the Head of Marketing must educate the consumer, via ease of comprehension, as well as provide inspiration behind key supported initiatives (Program; Product).

PRINCIPAL DUTIES & RESPONSIBILITIES:

•Lead development and production of key Geniebelt digital visual assets inclusive of: educational, inspiration, Social creative, onboarding, and product demonstrations.

•Work with Head of Marketing to establish content style guide templates/content placement

•Evaluate partner visual agencies and or visual content creators (influencers; crafters) and negotiate SOW and manage fees within overall Visual Content budget

•Take pieces of seeming dry content in the form of blog posts and turn them into compelling short videos for youtube and vimeo

•Manage and build network of external Content Creators for creation and capture of compelling, clever and simple to comprehend Content (Freelance Creatives; Photographers; Videographers)

•Establish project timelines and select optimal format of visual asset/initiative and digital placement

•Lead the development of visual content against a visual content editorial calendar

•Manage Visual Content asset uploading into a variety of CMS and online platforms

•Work with Photographers to capture creative outputs for scale

•Collaborate closely with internal clients to help facilitate the creation of effective and engaging multimedia visual content

•Partner with Digital Marketing/Social/Video Content Producer to review Visual Content Support- Review of assets developed/product and Creative Briefs

•Collaborate with the entire marketing team to ensure consistency of messaging, accurate visuals, optimized descriptions for SEO and Conversion trending

•Ensure all visual asset development can be easily adapted for global market scale

•Observe and integrate Content trends, partnering with influencers, identify emerging trends within the following spaces (ConTech, Project Management, Construction, Startups, Marketing, and more)

•Evaluate/audit Visual Content performance to ensure refined best practices

•Develop performance summary analysis and recommendations by visual format type and share with key Visual Content Stakeholders

•Ensure utilization and deployment of SEO keyword best practices are enveloped within visual content meta data, titles, descriptions, links, etc across all digital outlets

REQUIREMENTS / JOB SPECIFICATIONS:

•Experience creating and editing visual media

•Experience in at least 2 of the following:

-Graphic design, Animation, Screen capturing , Video production, Adobe Photoshop, Adobe Illistrator, Snagit, Camtasia, Photography Art Direction and Styling, Social Publishing platforms, Video Editing

•Experience in a post-production editorial environment with knowledge of industry standard workflows and project management best practices

•Readily available to learn and try new things, while still remaining humble that although you went to school specifically to learn these things- you likely have FAR MORE to learn.

•Creative individual who has a passion for creating content

•Demonstrated ability to work collaboratively and to solve problems creatively, with limited time and resources

WHAT ARE WE LOOKING FOR?

•EAGERNESS TO LEARN

•Strong communication, editing, and writing skills

•Organizational skills and eagerness to work on multiple projects at once

•Deadline-driven mentality

•Ability to work independently, as well as in a collaborative team environment

•Intellectual curiosity and a willingness to learn about new industries

•Exhibits personal initiative and independence

•Fluency in English

WHAT WE OFFER:

•A key part of an exciting international growth journey

•Opportunities to learn and develop your skills and career through meetups, colleagues and other places.

•Great colleagues and a social working environment

•Great location in central Copenhagen

•A chance to learn something new every day

In order to apply please send a cover letter, resume, and a portfolio (if you have one).