Performance Marketer / Growth Marketing

Organic Basics Copenhagen Full-time
Salary Competitive
Headquartered in Copenhagen with Californian ties, Organic Basics is building the sustainable alternative to modern lifestyle brands. Since the founding of the company we have experienced a huge demand for purpose driven fashion, but high price points and limited availability keeps the consumer from making the sustainable choice. By cutting out the middleman and selling directly to the consumer, we’re making it affordable and accessible on a global scale.

The position …

We are looking for an experienced and exceptional Performance Marketing Manager with previous experience working with Google AdWords and Facebook Advertising (+3 years experience).   

As Performance Marketing Manager you will be responsible for managing a substantial budget to grow the number of customers of Organic Basics in a profitable way and drive iteration for continued improvements and gains in efficiency. You’ll play a critical role in the marketing team, working alongside the business intelligence, creative, content and campaign teams to develop new acquisition campaigns and support multi channel initiatives.

The ideal candidate loves analyzing campaigns both qualitatively and quantitatively, optimizing them and should have a finger on the pulse of the digital advertising landscape to surface new opportunities and use innovative best practices to deliver additional value. You should be comfortable with managing +€1,000,000 budgets, and owning the return on investment on the campaigns you manage.


What you will do …

  • Optimize the marketing budget in channels you manage and deliver efficient return on investment (Search, Social, Video, Facebook and Display).
  • Work closely with the marketing team to identify the best value proposition for the advertising campaigns and optimize various stages of the conversion funnel on the campaigns that you run.
  • Plan, execute and report out on progress and learnings along the way.
  • Work with weekly and monthly sales and marketing reporting, work with KPI's such as CAC, CPP,  LTV across different acquisition channels.


Who you are …

  • An ideal candidate will have a science or business degree, and have a good understanding for statistics and mathematics.
  • Have previous work experience in a start-up (not a requirement).
  • A quick learner with a passion for solving problems and proposing elegant solutions.
  • Have sustainable and organic values and care about the vision of Organic Basics.
  • Willingness to learn through a steep learning curve.
  • Strong work ethic and highly driven personality.
  • High sense of urgency and dedication.
  • Entrepreneurial spirit.
  • Age is irrelevant.


What you can expect from us …

  • A flat hierarchy entrepreneurial team with high ambitions and motivation.
  • A challenging, fast-paced and highly dynamic environment.
  • A full understanding and hands-on experience of the processes and initiatives it takes to build a fast growing e-commerce direct to consumer business.
  • High expectations and challenges to help you reach your highest potential.
  • The possibility of becoming one of the first employees in the sustainable lifestyle brand of tomorrow, with possibilities of growing with the company and receiving equity options.
  • Access to a big network of business partners, advisors and professionals.   


Sounds good? ...

Apply by clicking the "I'm interested"-button.

Perks and benefits

This job comes with several perks and benefits

Free lunch
Free lunch

Enjoy a free catered lunch with your colleagues, every day.

Flexible working hours
Flexible working hours

Time is precious. Make it count. Morning person or night owl, this job is for you.

Free coffee / tea
Free coffee / tea

Get your caffeine fix to get you started and keep you going.

Near public transit
Near public transit

Easy access and treehugger friendly workplace.

Social gatherings
Social gatherings

Social gatherings and games; hang out with your colleagues.

Free office snacks
Free office snacks

Peckish after lunch? We got your back with soft drinks, treats and fruit.

See all 9 benefits

Working at
Organic Basics

Headquartered in Copenhagen - Organic Basics is building the more sustainable alternative to modern lifestyle and fashion brands. We work with organic and recycled materials - and European factories that minimise their environmental footprint in order to create our underwear, activewear and everyday essentials in the best way possible.Our team consists of fabric geeks, environmental activists and everything in between. Here’s the story. Three Danish school friends (Alexander Christiansen, CTO. Mads Fibiger Co-CEO and Christoffer Immanuel, Co-CEO) didn’t like any of the underwear we wore - so we decided to make it better. No fashion school - no experience - no dots were connected and nobody said “ah, that makes sense”. But Organic Basics was born anyway. Back then we didn’t exactly think that sustainability was going to be at the centre of the fashion conversation today either - but we knew something was wrong with the industry. So we wanted to create a brand with purpose and meaning - to create something that we wanted towear ourselves. Sustainability had to be at the core of everything.That meant choosing environmentally friendly fabrics, partnering with responsible and transparent factories and designing products for longevity. Sustainability is always at the core - that’s what drives us to innovate and develop.

Read more about Organic Basics

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